It was once again that time of year – the annual Royal Shrovetide football match returned to the streets of Ashbourne, Derbyshire, for 2025.
Every year, the two-day event sees the town’s Up’ards and Down’ards teams compete against each other in an intense ball game – with thousands of people descending on the town to watch the proceedings.
The game commenced on Shrove Tuesday (March 4) at 2pm, following the turn-up of the ball from Ashbourne’s Shawcroft car park. The action then restarted on Ash Wednesday (March 5) at the same time for day two of play.
The town is divided by the Henmore Brook and, traditionally, those born north of the river are part of the Up’ards, while those born south are part of the Down’ards. The Up’ards were trying to goal the ball at Sturston, while the Down’ards concentrated their efforts on the goal at Clifton – with these locations three miles apart and both 1.5 miles away from where play begins.
On day one, after going missing for nearly two hours, the ball suddenly found its way to Clifton, where it was goaled by Martyn Taylor at around 8.20pm. It puts the Down’ards in the ascendancy heading into the second day of the action. Day two saw no goals at either Clifton or Sturston, meaning the Down’ards were ultimately victorious.
Our University of Derby Journalism, Specialist Sports Journalism and Football Journalism students were in Ashbourne providing updates and reaction from both days of the event for the StoryHub website – check out a full recap of their coverage here:
10.55pm: And that’s a wrap – Shrovetide 2025 comes to an end
With that, we bring our Shrovetide 2025 coverage to a close. It’s been a pleasure reporting on this amazing event as a StoryHub team and we hope you’ve enjoyed our updates.
Looking forward to seeing you all again next year!
10:40pm: Some more photos from the conclusion at the Greenman pub
There’s a great atmosphere at the Greenman tonight as the ball arrives at the venue.
There’s going to be some Down’ards’ celebrations tonight!
Here's the moment the #Shrovetide ball arrived back at the Greenman pub in #Ashbourne after the conclusion of day two of the 2025 event. Photos: Beth Harrison (@bethoharrison) pic.twitter.com/jybKsGSpIz
— StoryHub Derby (@StoryHubDerby) March 5, 2025
10.25pm: The ball arrives back at the Greenman pub in Ashbourne
There’s no goal to celebrate today but there’s still a Down’ards’ win as the ball makes it way back to the Greenman pub.
Here’s a clip of that moment from Beth Harrison:
The #Shrovetide ball has now arrived back at the Greenman pub in #Ashbourne after day two concluded with no goals and a 1-0 win for the #Downards overall. Video: Beth Harrison (@bethoharrison) pic.twitter.com/t6uOndd5rz
— StoryHub Derby (@StoryHubDerby) March 5, 2025
10.05pm: Here’s the moment Shrovetide came to an end in Ashbourne
This is the moment Shrovetide came to its conclusion in the streets of Ashbourne, after an intense day of play which saw the ball thrown through the streets, the fields, the water and finally The Pavilion and back into the residential estate.
Great video by Beth Harrison:
Here's the moment #Shrovetide 2025 came to an end in #Ashbourne as the #Downards won 1-0. Video: Beth Harrison (@bethoharrison) pic.twitter.com/dOOWRTLOAt
— StoryHub Derby (@StoryHubDerby) March 5, 2025
10pm: That’s time – Shrovetide 2025 has come to an end
We’ve reached 10pm which means Shrovetide day two has officially come to an end and, with that, the Down’ards can claim their 1-0 victory.
It’s been an intense eight hours of play but there have been no goals after the second day of play, meaning Martyn Taylor’s goal from yesterday remains the only one.
9.40pm: Ball makes a brief journey in the Sturston direction
We’re still heading towards the Up’ards’ goal but we are quickly running out of time.
Only 20 minutes to go – surely only a runner could get it there in time now?
9.25pm: Our reporters remain at the Sturston goal, just in case
StoryHub reporters Phoebe Sheldon and Alex Coutts are waiting at the goal to see if the Up’ards can make it in time.
They said: “There’s plenty of people arriving at the goal and they do seem quite hopeful.
“They are all having a good laugh and a chat but they are not completely certain they’ll see any action.”
Meanwhile, the ball still remains on Belper Road in the Park Avenue area.
9.10pm: The hug leaves the fields and makes its way to the Sturston end of Park Avenue
We seem to be back in the streets once more as we leave the fields around the Henmore Brook and find ourselves at the junction of Park Avenue and Belper Road.
The advantage is still with the Up’ards but can the Down’ards hold them at bay?
8.55pm: Our reporters are crossing over the Henmore Brook once more
The hug seems to have moved further south again and once more in the direction of the Park Avenue area.
If the Up’ards are going to score, they are running out of time? Or could the Down’ards suddenly take it in the other direction?
8.35pm: We’re back in the fields and we have just under an hour-and-a-half to go
What a difference an hour makes. After a shift in play which saw the Down’ards have the upper hand in the early evening, we now seem to be heading back in the Sturston direction once more.
We’re still in the fields north of the Henmore Brook and east of the rugby pitches and our StoryHub reporting team remains with the hug. It’s been a fascinating evening of play.
8.15pm: StoryHub reporting team back with the hug
The hug is in sight once more and it seems to have moved in the direction of Sturston.
We have some reporters at the Sturston goal, just in case:

8.10pm: Temporary loss of the ball as it disappears from The Pavilion
So there’s a brief loss of the ball after it was held for quite a while at The Pavilion.
There are some unconfirmed reports that it has been taken by some Up’ards runners but our StoryHub reporting team waits for news…
7.55pm: Brief loss of the ball but we still seem to be at The Pavilion
It seemed like we might have lost the ball for a moment but the action still seems to be centred around The Pavilion.
Thousands of people are still in the Ashbourne area following all the action, even in the darkness.
7.40pm: A break in the play and we’re heading to The Pavilion
It looks like there’s been a break in the play once more and we now find ourselves under the well-lit Pavilion off Cokayne Avenue.
In the meantime, we’ve had the discarded shoes, we’ve had the lost sole and now we’ve found the abandoned muddy socks. Is there any other clothing we’ll find before the end of the match?
As play moves to The Pavilion in #Ashbourne, our @StoryHubDerby reporters have now found abandoned socks to go with the discarded shoes we found earlier. Who knows, we may have the full outfit by the end of #Shrovetide! Photo: Phoebe Sheldon (@pnsheldon) pic.twitter.com/zKRNu9YKR1
— StoryHub Derby (@StoryHubDerby) March 5, 2025
7.30pm: The atmosphere is electric as play moves to the rugby pitches
It’s been five-and-a-half hours since the ball was turned-up at Shawcroft car park and we’ve had some amazing play so far.
The ball made its way from the streets to the fields as it headed in the direction of Sturston. There’s been movement to get it back towards Clifton but our StoryHub team now find themselves on the rugby pitches.
Our reporters say, despite the darkness which has now descended over Ashbourne, the atmosphere remains excited and electric.
7.20pm: We continue our StoryHub livestream as the evening continues
As our StoryHub reporters continue to provide updates for this page, we are also broadcasting live on our StoryHub X page.
Check out the commentary here:
— StoryHub Derby (@StoryHubDerby) March 5, 2025
7.05pm: Some movement but not loads of progress in the fields
We’re into the sixth hour of play and there’s still a bit of a stalemate in the fields behind Park Avenue, with the occasional break.
Here’s some of the action happening in the darkness:
There's movement from the #Shrovetide hug in the #Ashbourne fields back towards town but not a lot of progress at the moment. Video: Phoebe Sheldon (@pnsheldon) pic.twitter.com/8O70Hu3DzD
— StoryHub Derby (@StoryHubDerby) March 5, 2025
6.50pm: Another break towards the Sturston end
There’s a brief break in play and it looks like a surge towards the Sturston side, in favour of the Up’ards.
We’re still in the fields behind the Park Avenue area.
6.40pm: The darkness has well and truly descended on Ashbourne
It’s official – we are now playing in the dark on day two of Shrovetide 2025 as the sun finally sets on the town.
We are still very much where we have been for the past hour – in the fields north of Park Avenue, with the ball possibly still in the water.
This was the last glimpse of the sun before it set:

6.20pm: The stalemate goes on in the fields
It’s been quite a different game to what we saw yesterday, with the bulk of the action in the fields on the Sturston side of the town.
We’ve seen a shift towards Clifton in the last hour though. Our StoryHub team are currently live broadcasting the latest updates here:
— StoryHub Derby (@StoryHubDerby) March 5, 2025
6pm: More movement in favour of the Down’ards as we reach the halfway mark
There’s been more movement in the direction of Clifton as we continue to play alongside the Henmore brook at the back of Park Avenue and the Pavilion.
This is what the Shrovetide crowd looks like from a distance:
We've hit the 6pm mark and the #Shrovetide action is still going strong in #Ashbourne, as these long-distance shots from @StoryHubDerby reporters Phoebe Sheldon and Alex Coutts show pic.twitter.com/ajnqXekJm0
— StoryHub Derby (@StoryHubDerby) March 5, 2025
5.50pm: What it’s like covering Shrovetide for our student journalists
Every year, the University of Derby’s Journalism, Specialist Sports Journalism and Football Journalism students attend Shrovetide in Ashbourne to practising their journalism skills as they cover the event.
They do a fabulous job providing coverage of all the action – and here’s what they get out of it:
Brilliant afternoon at #Shrovetide2025 with @StoryHubDerby and @UDSportsJourno pic.twitter.com/bKGaiRQRR6
— Joseph Mathieson (@joeyyyy870) March 5, 2025
Very happy to see my image utilised on Derbyshire Live! Makes getting stuck in the bog all worth it!#Shrovetide2025 | @UDOFootyJourno | @UoDFootyJournos | @StoryHubDerby https://t.co/RKwlloXB8L
— Reuben Clarke (@reubenc2005) March 5, 2025
Great afternoon in Ashbourne to cover Shrovetide with @StoryHubDerby #Shrovetide pic.twitter.com/kGKhlbnPuQ
— lilly✍🏼⚽️ (@lillyannhenson) March 5, 2025
https://t.co/jY4omtK5Mk
A great day in Ashbourne for #Shrovetide2025!
Check out my footage from the event using the link above! 👆🏻 @UDSportsJourno @StoryHubDerby @ShrovetideLive @DerbyUni pic.twitter.com/jW87QprZH3— Hedge Works Motorsport (@hedgeworks78) March 5, 2025
5.40pm: Lots of to-ing and fro-ing and momentum changes in the fields
So our StoryHub reporting team remain in the fields as we head towards the 6pm mark, with both the Up’ards and Down’ards working hard for their teams in these crucial moments.
Don’t forget, if the ball is not goaled before 6pm, then any goal at either Clifton or Sturston will automatically end the game, so still lots to play for.
We’ve seen the ball edging closer to Sturston, then suddenly shifting towards Clifton, as both sides fight for supremacy under the setting sun.
5.25pm: Some scrambling and then a break in the favour of the Down’ards
So the tussling and scrapping in the fields continues, but there’s been some movement to the advantage of the Down’ards.
Here’s some footage of the scrambling which has been taking place:
There's been lots of pushing and scrambling in the #Ashbourne fields but now there's been a break in the #Shrovetide play, possibly in the favour of the #Downards – but this was the scene moments before. Video: Vanessa Jackson pic.twitter.com/BJYsFFjZ8L
— StoryHub Derby (@StoryHubDerby) March 5, 2025
5.15pm: More than three hours of play and the sun is starting to set
We’ve been in the thick of it for over three hours now and the sun is just starting to set over Ashbourne.
Have you been enjoying the game so far? Which way do you think it will go?
There's a stalemate with the #Shrovetide ball in the #Ashbourne fields at the moment and it's not helped by the fact the sun is starting to set. Soon we'll be playing in darkness. Photo: Beth Harrison (@bethoharrison) pic.twitter.com/op3MkPEmXJ
— StoryHub Derby (@StoryHubDerby) March 5, 2025
5.05pm: Lots of scrambling for the ball in the fields
We seem to have hit another stalemate in the fields, approximately about halfway from town towards the Sturston goal.
Plenty of people are just watching but lots are getting stuck in.

4.55pm: Traversing the water and the fields never easy
Everyone is trying to find their way through the muddy fields and the water on their way to the ball, which is slowly making its way to Sturston.
If you are currently out there, make sure you take it steady!

4.50pm: We are heading in the direction of Sturston
It looks like our StoryHub reporting team have finally caught up with the ball and we are in the fields once more, edging ever closer to Sturston.
Could this be looking good for the Up’ards as they push towards their goal?
4.30pm: The ball is released from the garden and back in the fields
We’ve been waiting patiently for the ball to emerge from the garden in Beresford Avenue and it has now appeared.
Here’s footage from our reporter Beth Harrison of the ball back in the fields:
The #Shrovetide ball has now been released from the garden in #Ashbourne and is back in the fields. Play continues! Video: Beth Harrison (@bethoharrison) pic.twitter.com/IxVN7j0Iqb
— StoryHub Derby (@StoryHubDerby) March 5, 2025
4.20pm: The ball now appears to be stuck in a garden
Some of the spectators are now being asked to move away, with the ball seemingly stuck in someone’s garden.
Here’s footage on one of the marshalls ushering people away:
It appears the #Shrovetode ball has gone into a garden in the Brookside area in #Ashbourne and spectators are being asked to move along. Video: Vanessa Jackson pic.twitter.com/5TeaTVKVw6
— StoryHub Derby (@StoryHubDerby) March 5, 2025
4.10pm: People climbing up trees to get a view of the ball
So, as we head into the third hour of play, we can see some people climbing up trees to get a view of the ball, which now seems to be stuck in some hedges nearby some houses.
Everyone is waiting around to see where the ball is going to go next.

4pm: ‘It’s complete carnage… it’s lovely’
This pair of Swedish YouTubers have been speaking to our reporters about how they have found Shrovetide.
They spoke with Alice Parkerson and Vanessa Jackson
'It's complete carnage, it's mental, it's lovely' – our @StoryHubDerby reporters Alice Parkerson and Vanessa Jackson have been speaking to Swedish YouTubers Randommakingmovies about what it's like to attend #Shrovetide in #Ashbourne for the first time pic.twitter.com/V4DYnIehpb
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3.50pm: Another glimpse of the ball as the two-hour mark approaches
We seem to be back in the water once more but, just before that, we got a couple of quick glimpses of the ball.
Some great videos courtesy of Tom Bowen and Beth Harrison:
As we continue to scramble through the fields behind #Ashbourne's Park Avenue, we get another glimpse of the ball after nearly two hours of play! Video: Beth Harrison (@bethoharrison) pic.twitter.com/8Z0XRGTLcf
— StoryHub Derby (@StoryHubDerby) March 5, 2025
And here's another quick glimpse of the #Shrovetide ball before it once again makes its way back to the water in #Ashbourne. Video: Tom Bowen pic.twitter.com/HgRIPckzxN
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3.45pm: Here’s the latest from our reporting team
We’re still in the fields with the Shrovetide ball at the moment, around the back of Park Avenue.
Check out the latest from our reporting team:
As we continue to watch the #Shrovetide ball make its way through the fields, here's the latest from our StoryHub reporting team in #Ashbourne with Louis Hedge and Vanessa Jackson pic.twitter.com/WY2WbwqiSQ
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3.30pm: Meet Bruce, the assistance dog, who is at Shrovetide today
There’s lots of different spectators at Shrovetide today but Bruce definitely caught our eye!
Find out all about him here:
There are all sorts of spectators at #Shrovetide in #Ashbourne today but are any of them quite as stylish as Bruce the assistance dog? Our @StoryHubDerby reporting team caught up with his owner earlier. Photo: Beth Harrison (@bethoharrison), video: Vanessa Jackson pic.twitter.com/DwAZEUdKdD
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3.25pm: A brief glimpse of the ball in the hug
It’s been a while since we’ve seen the Shrovetide ball this afternoon – but there it is!
It is a fleeting glimpse but good to know we’re on the right track:
There's the #Shrovetide ball! Our @StoryHubDerby reporter Max Stairs got this brief clip before it disappeared again during a brief break in play in the #Ashbourne fields. pic.twitter.com/gy5K3BA6U8
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3.15pm: Heading back towards the houses
It looks like we could be heading back in the direction of Park Avenue after some intense water play.
Here’s a great photo from our reporting team:

3.10pm: The ball is out of the water and back in the fields
The stalemate in Henmore Brook seems to be over now and we are back on the green
It’s been an action-packed opening to day two of Shrovetide play:
After a short stalemate in the water, the #Shrovetide ball is out of the Henmore Brook and we believe on the Sturston side. Video: Max Stairs pic.twitter.com/QjHaiAV88g
— StoryHub Derby (@StoryHubDerby) March 5, 2025
3pm: First hour of play done – and we’ve already made it to the water
So it’s been a hectic first hour of play here at Ashbourne, with the Shrovetide ball quickly moved from the streets to the fields and finally into Henmore Brook.
We’ve seen players scrambling over roofs and clambering over fences but now we’re in a stalemate. Which direction will it head next?
The play has now made its way to the water in #Ashbourne – as we experience quite a different start to #Shrovetide day two compared to yesterday, when there was lots of street play. Video: Tom Bowen pic.twitter.com/1VFGJS5L78
— StoryHub Derby (@StoryHubDerby) March 5, 2025
There's a little bit of a #Shrovetide stalemate currently happening in Henmore Brook in #Ashbourne, after the ball finds its way once more to the water. Video: Max Stairs pic.twitter.com/vbifkUGtae
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.50pm: What is it like when Shrovetide players climb over your roof?
It doesn’t happen every day but it might happen once a year if you have a big event like Shrovetide in your town.
This Up’ard didn’t seem phased when, earlier this afternoon, players clambered over her roof looking for the ball.
Our StoryHub reporter Vanessa Jackson has been speaking to the #Ashbourne resident who saw #Shrovetide players clambering over her roof a short while ago. Here's what she had to say… pic.twitter.com/3sRAesYI0u
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.40pm: Here’s what it’s like up and close to the Shrovetide ball
As we continue to follow the ball through the fields, here’s a quick insight into what it’s like to close to the hug.
Check out this great video by Freddie Auston:
Ever wondered what it's like to be in the thick of the action at #Shrovetide in #Ashbourne? Here's a great video from our reporter Freddie Auston showing what it's like to be up close to the ball pic.twitter.com/y5d3eyr1rp
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.30pm: We make our way from the residential streets into the fields
It looks like we’ve left the streets of Ashbourne now and heading into the nearby fields, after some serious scrambling in Park Avenue.
Here’s some of the action from that road from StoryHub reporter Vanessa Jackson
There's a desperate scramble to find the #Shrovetide ball in #Ashbourne after it disappeared from the Shawcroft car park and found its way into the residential streets. Video: Vanessa Jackson pic.twitter.com/krOfI2O2w7
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.20pm: Reports the ball is in Park Avenue
Although we seem to have lost the ball, we can definitely see plenty of action
Here’s what our reporters found on Park Avenue:
Could the #Shrovetide ball be at the junction of Dovedale Avenue and Park Avenue in #Ashbourne right now? This is what our reporter Joe Mathieson is seeing at the moment pic.twitter.com/HGUkdTC34K
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.10pm: A break away from the fence but this is what it was like moments ago
So it was all pretty tense against the fence near the Shawcroft car park, as the video below shows, a few moments ago.
But it looks like the ball is lost again now after a sudden break in play:
We seem to have broken away from the #Shrovetide ball being lodged by the fencing earlier but this is what it was like moments ago in #Ashbourne. Video: Tom Bowen pic.twitter.com/zfxoZAsikP
— StoryHub Derby (@StoryHubDerby) March 5, 2025
And this was the moment everyone broke away from the fencing, as we lost sight of the #Shrovetide ball in #Ashbourne. Video: Joe Mathieson pic.twitter.com/vBNlG3gYmK
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2.05pm: Early scrambling sees the Shrovetide ball stuck against the fence
We’ve not really left the area yet as the ball gets stuck against the nearby fencing after the turn-up.
Could we be in for another spell of street play for the next few hours?
The first five minutes of #Shrovetide play on day two in #Ashbourne and it looks like we are stuck by the fence at the moment. Video: Beth Harrison (@bethoharrison) pic.twitter.com/zvDhoIrWbO
— StoryHub Derby (@StoryHubDerby) March 5, 2025
2pm: And we’re off!
The turn-up of the ball is complete and we are under way for day two of Shrovetide.
Let’s see what happens today:
And we're off! The turn-up of the #Shrovetide ball in #Ashbourne signifies we're under way for day two! Video: Tom Bowen pic.twitter.com/gIdHCmSak0
— StoryHub Derby (@StoryHubDerby) March 5, 2025
1.50pm: Everyone now starting to arrive in Shawcroft car park
With 10 minutes to go, the centre of Ashbourne is starting to fill up as everyone makes their way to the plinth where the turn-up of the ball will take place.
Here’s what our StoryHub reporters can see:
Players and spectators are now starting to fill Shawcroft car park in #Ashbourne as we are 10 minutes away from day two of #Shrovetide commencing. Video: Tom Bowen pic.twitter.com/mo9SK1uVI9
— StoryHub Derby (@StoryHubDerby) March 5, 2025
1.40pm: Twenty minutes to go…
Not long now until day two of Shrovetide 2025 gets under way!
Our reporter Joe Mathieson took this photo a short time ago, when it was definitely the calm before the storm in Shawcroft car park, where the ball will be turned-up shortly.

1.30pm: Our reporters catch up with Down’ard player Jimmy Carter
After an exciting first day for the Down’ards, where they took a 1-0 lead, their players are feeling pretty confident.
Here’s the thoughts of one of the Down’ards, Jimmy Carter, after his friend Martyn Taylor scored yesterday.
Our reporters Vanessa Jackson and Lilly-Ann Henson have been in #Ashbourne speaking to #Downards player Jimmy Carter about his involvement in #Shrovetide, what training is required and his predictions for today pic.twitter.com/28BR3TELP9
— StoryHub Derby (@StoryHubDerby) March 5, 2025
1.15pm: Less than an hour to go before the turn-up of the ball
It won’t be long now before we are in the thick of the action once more.
Businesses in Ashbourne remained boarded up today, with the streets likely to be packed.

12.40pm: Let’s learn more about today’s Shrovetide ball
Yesterday, our reporters Matt Slinn and Alex Coutts caught up with Tim Baker, who is responsible for painting today’s Shrovetide ball.
You can read a great feature all about Tim written by Damion Arnold on our StoryHub website.
Here’s what Tim had to say yesterday:
Want to learn more about the #Shrovetide ball which is being turned-up at #Ashbourne's Shawcroft car park today? Our @StoryHubDerby reporters Matt Slinn and Alex Coutts yesterday caught up with Tim Baker, responsible for painting today's ball pic.twitter.com/jPq77ML9Vd
— StoryHub Derby (@StoryHubDerby) March 5, 2025
12.20pm: Meet the unsung heroes of Shrovetide
Our StoryHub reporter Alex Canner has been speaking to Carl and Tony, from Derbyshire Dales District Council. Overnight, they have been involved with the clean-up of Ashbourne, ready for day two.
Carl said: “We started at 4.30am and this was far more that we’re used to clearing up.”
Tony added: “This is just the start of it, we’ve been told that yesterday was just a showcase, people stay out longer when the weather is great.”
Day two of play starts today at 2pm with the turn-up of the ball at Shawcroft car park.

11.45am: Ashbourne raring to go once more for a second day of Shrovetide
Our reporting team are already out this morning and confirm the town has been beautifully cleaned up after the first day of action.
That is, of course, except for the odd pair of discarded shoes…

11.15am: Welcome to day two of our Shrovetide coverage
That’s right, we’re back once again for day two of the annual Ashbourne Royal Shrovetide match.
Yesterday, the Down’ards took a 1-0 lead after many hours of intense play which saw them take the advantage before the 10pm cut-off.
Will we see a goal today? Our team of StoryHub reporters are in Ashbourne today to keep you fully informed of developments as and when they happen!
9.45pm: That concludes day one of Ashbourne Royal Shrovetide
And that’s a wrap for the first day of Shrovetide 2025, which saw our StoryHub reporting team pound the streets of Ashbourne to provide you with live updates of all the action.
We hope you’ll join us tomorrow for more coverage on day two!
9.30pm: Everyone enters the Greenman pub
It will now be time to confirm that the Down’ards did indeed goal the ball and that they take a 1-0 lead into day two of Shrovetide tomorrow.
It will also mean play has concluded for the day – with the ball being turned-up again only if it is goaled before 6pm.
9.15pm: The ball arrives back in Ashbourne town centre
There are cheers along St John Street as the Down’ards make their way back into Ashbourne with the ball.
Check out this great footage from our reporter Beth Harrison:
Here is the #Shrovetide ball being carried back to the Greenman pub in #Ashbourne by scorer Martyn Taylor – as part of the ceremony to confirm the goal scored by the #Downards at #Clifton. Video: Beth Harrison pic.twitter.com/8xGEmmmLeK
— StoryHub Derby (@StoryHubDerby) March 4, 2025
9.05pm: And there’s the ball itself!
In this clip from our StoryHub reporter Beth Harrison, you can see the ball being carried back into Ashbourne town centre.
It won’t be long now before the ceremony to confirm the goal:
And there's a glimpse of the #Shrovetide ball after it has been goaled by the #Downards at #Clifton – making its way back into #Ashbourne town centre. The paint on the ball has well and truly disappeared! Video: Beth Harrison pic.twitter.com/etM7A9gim6
— StoryHub Derby (@StoryHubDerby) March 4, 2025
8.55pm: Here’s the moment the ball was goaled at Clifton
Footage captured by our reporter Alex Canner shows the crowd going wild as the ball was goaled by the Down’ards.
Take a look here:
Here's the moment the crowd went wild as the #Shrovetide ball was goaled by the #Downards at #Clifton in #Ashbourne – bringing day one to an end. Video: Alex Canner (@alexgetsaround) pic.twitter.com/sOR0OyJj9C
— StoryHub Derby (@StoryHubDerby) March 4, 2025
8.25pm: Down’ards have goaled the ball – and lead 1-0 at the end of day one
Early reports suggest the goal scorer was Martyn Taylor.
Our reporting team have arrived at Clifton to get the latest and all the reaction.
8.20pm: Reports that the Down’ards have goaled the ball
We’re getting reports now that the Down’ards have goaled the ball at Clifton.
We’ll post further updates as soon as we know more.
8pm: Our reporting team are heading over to Clifton
It looks like all eyes are on Clifton with the possibility of a Down’ards goal being imminent.
We’ll keep you posted with the latest developments…
7.35pm: What happens if the ball goes missing?
The rules of the Shrovetide event state that, if the ball goes missing for more than two hours, it is declared null and void.
Our reporting team have made their way to the Sturston goal to find out what the latest is.
7.25pm: Why covering Shrovetide is such an important experience for our students
Every year, the University of Derby’s Journalism, Specialist Sports Journalism and Football Journalism students attend Shrovetide as part of our StoryHub reporting team.
It not only gives them an opportunity to practise their journalism skills but also to provide coverage for a variety of different media outlets.
And they really seem to get a lot out of the experience:
⚽️ What a day spent in Ashbourne covering Shrovetide!
The game was packed full of action and drama with the ball apparently being stolen earlier in the day.😲
Even met the legends @ellis_platten and @AlfieIndra whilst covering the event!@UoDFootyJournos @StoryHubDerby pic.twitter.com/p1Itcx90TM
— Harry Cooper-Smith (@harrycsjourno) March 4, 2025
7.10pm: And the wait for news of the ball goes on…
It’s now been five hours since the turn-up of the ball in Shawcroft car park and, after a bout of street play followed by action in the water, we find ourselves with a missing ball.
It was around 5.40pm when the ball went missing in Church Street and there’s been no news of it since.
Our reporting team remain in Ashbourne tonight trying to get news about where the ball might have gone – but, if someone is hiding it, it may be a little while before we get any news…
6.50pm: Where could the ball be hiding?
It’s been over an hour now since the ball went missing – and we’ve heard all sorts of different rumours in that time.
Initially reports suggested the ball was on its way to Sturston but, more recently, we’ve heard it could be heading towards Clifton.
Our reporting team continue to hunt for the ball and we will keep you posted!
6.30pm: Darkness descends on Ashbourne as the hunt for the ball continues
It’s clear there’s plenty of confusion in the town right now since the ball has gone missing.
Some people have gathered back in the centre of town to wait for news.

6.20pm: The ball has been missing for about half an hour now
It’s been very quiet on the update front as we try to work out where the Shrovetide ball has gone, following its disappearance from Church Street.
Rumours are flying around about where it is – and where it will turn up. As soon as we have an update, we’ll let you know!

5.55pm: Still no sign of the ball
There’s still no word on where the Shrovetide ball has gone following its disappearance a short time ago.
Our StoryHub reporting team continues to investigate…
This was a glimpse of the #Shrovetide ball shortly before it disappeared about 10 minutes ago – it seems likely a runner has picked it up but which #Ashbourne goal will it end up at? Video: Alex Canner (@alexgetsaround) pic.twitter.com/dolLI6VwSX
— StoryHub Derby (@StoryHubDerby) March 4, 2025
5.40pm: Ball disappears after another sudden break in play
We seem to have lost the ball following a sudden break in Church Street – after three-and-a-half hours of play.
Here’s the moment that everyone started running:
A sudden run along Church Street in #Ashbourne – but where has the #Shrovetide ball gone? We're just trying to find out! Video: Harry Cooper-Smith (@harrycsjourno) pic.twitter.com/gHAmIU0yS8
— StoryHub Derby (@StoryHubDerby) March 4, 2025
5.25pm: And we’re back into town with a break in play
After a spell in the Henmore Brook, we are back in the streets once more and into Church Street.
Here’s a quick clip of some of the movement back into town:
There's definitely been a break in #Shrovetide play and everyone is scrambling back into town. Here's some of the movement along the streets in #Ashbourne. Video: @harrycsjourno (Harry Cooper-Smith) pic.twitter.com/ECqlc8lKP2
— StoryHub Derby (@StoryHubDerby) March 4, 2025
5.15pm: Out of the brook – and then back in again!
Just when we thought everyone was getting out of the water….
According to our StoryHub reporter Phoebe Sheldon, the Shrovetide ball made its way briefly out of the brook – only to end up back in again moments later.
5.05pm: Runners waiting by the Tissington tunnel, just in case
Could we see a break in the play any moment now?
These players are certainly prepared…

5pm: The ball seems to have finally gone into the water
After a couple of hours of intense street play, we seem to have finally made it into the brook.
Here’s some footage of the crowd from our reporter Phoebe Sheldon:
Looks like the #Shrovetide ball has gone into the water in #Ashbourne! Some great footage from our @StoryHubDerby reporter Phoebe Sheldon as the crowd seemed to follow it in: pic.twitter.com/0xOTtbDTSc
— StoryHub Derby (@StoryHubDerby) March 4, 2025
4.55pm: Stalemate by the Henmore Brook
It’s been nearly three hours since the Shrovetide ball was turned up at Shawcroft car park in Ashbourne – and we’ve hit yet another stalemate.
After some ferocious play outside Sainsbury’s in Compton Street, we’ve made it off Station Road and into the trees near the brook.
According to our reporter, Phoebe Sheldon, there have been several failed attempts to throw the ball out of this grass area.
Don’t forget, the ball has to be goaled before 6pm for play to start again today.
4.40pm: What a difference 20 minutes makes!
This is now the scene outside Sainsbury’s now. If you check our earlier post, you can see how busy it was when the ball made its way through the supermarket grounds.
We still remain by the Henmore Brook, just off Station Road, at the moment.

4.35pm: Another great close-up of the ball as it flies by our reporter
Our StoryHub correspondent Phoebe Sheldon not long captured this great shot of the ball flying past her.
Check it out here:
A great close up of the #Shrovetide ball here from our @StoryHub reporter Phoebe Sheldon in #Ashbourne. Looks like that made everyone jump! pic.twitter.com/pWLVpBVPbc
— StoryHub Derby (@StoryHubDerby) March 4, 2025
4.30pm: And another sighting of the ball
We seem to be moving away slightly from street play finally now as we hit the two-and-a-half hour window on today’s match.
Here’s some more footage from Ashbourne:
Another sighting of the #Shrovetide ball as we move towards the Henmore Brook, just off Station Road in #Ashbourne. Video: Edward Stratton pic.twitter.com/RIQZriqlZN
— StoryHub Derby (@StoryHubDerby) March 4, 2025
4.25pm: A rare sighting of the ball!
We’ve just seen the ball being thrown out to the crowd – and it is now heading down to the water.
Here’s the latest footage:
There's the ball! Great spot of the #Shrovetide ball by our reporter Edward Stratton as we make our way towards the water in #Ashbourne pic.twitter.com/OIjcpycWKs
— StoryHub Derby (@StoryHubDerby) March 4, 2025
4.15pm: The scene outside Sainsbury’s at the moment
It’s pretty packed outside the supermarket at the moment, as the ball seems to have made its way in that direction.
Here’s some photos from our reporter Edward Stratton:


4.10pm: Stuck outside Sainsbury’s in Compton Street
We seem to have hit another stalemate, this time outside the Sainsbury’s store.
It’s been more than two hours since the match started in the Shawcroft car park – and we don’t seem to have progressed too far since then.
3.55pm: Our reporters are enjoying following the action in Ashbourne
We have a whole team of StoryHub reporters currently following today’s Shrovetide match.
They are all students on our Journalism, Specialist Sports Journalism and Football Journalism programmes at the University of Derby.
⚽️Today, I find myself at the annual game of Shrovetide in Ashbourne.
Stay tuned for updates!#shrovetide pic.twitter.com/ZH4p0gdsyq
— Harry Cooper-Smith (@harrycsjourno) March 4, 2025
3.40pm: Crowds build up by The Bridge as play makes its way along Dig Street
We’ve now gone past The Bridge in Ashbourne as we continue to follow the play through the streets.
Ashbourne is absolutely packed this afternoon as everyone follows the action…
#Ashbourne is absolutely heaving this afternoon as play continues at this year's #Shrovetide event – here's some footage of the crowd as we head along Dig Street. Video: Edward Stratton pic.twitter.com/4ptJLkOoDM
— StoryHub Derby (@StoryHubDerby) March 4, 2025
3.30pm: Sudden break in play with huge surge down Dig Street
We now seem to be back to the Coach and Horses again after some movement away from the junction.
It’s been an hour and a half since play began in Shawcroft car park:
Sudden break in play at #Shrovetide in #Ashbourne as ball gets thrown up high outside Nigel's Butchers, in Dig Street. Video: Anahita Sindhi pic.twitter.com/zM1kcADjvS
— StoryHub Derby (@StoryHubDerby) March 4, 2025
3.25pm: Some more crowd movement in St John Street
We seem to be at a stalemate in the Ashbourne streets at the moment.
Will we have a break in play any time soon?
Looks like some more crowd movement along St John Street, #Ashbourne, as we seem to remain in a stalemate at the junction of Dig Street, Church Street and St John Street during this year's #Shrovetide event. Video: Anahita Sindhi pic.twitter.com/1oNOiZTT6r
— StoryHub Derby (@StoryHubDerby) March 4, 2025
3.10pm: Action shots from the first hour of play
Our StoryHub reporting team continue to track the ball around the Dig Street area of Ashbourne at the moment.
Here some images in the meantime from the first hour of play:



3pm: Running along Dig Street with a slight break in play
There was a brief moment of action there as the ball crossed over a wall at the back of Subway and made its way onto Church Street, according to our reporting team.
Lots of people still in Dig Street and the ball has disappeared for now.
Things seem to have broken up slightly, with confusion about where the #Shrovetide ball has gone in Dig Street, #Ashbourne. Video: Trinty Neale pic.twitter.com/npgsPx3o0a
— StoryHub Derby (@StoryHubDerby) March 4, 2025
2.55pm: Nearly got a glimpse of the ball!
Our reporting team keep getting close to the action but we haven’t quite seen the ball yet. It’s clear there’s a fantastic atmosphere in Ashbourne at the moment as everyone waits for a break in the play.
We’re currently still in Dig Street at the moment:
Our @StoryHubDerby reporting team keep getting close to the action in #Ashbourne – we're just waiting for a glimpse of that #Shrovetide ball! Video: Anahita Sindhi pic.twitter.com/Oguu3cANUE
— StoryHub Derby (@StoryHubDerby) March 4, 2025
2.50pm: Scrambling continues in the streets as the first hour of play continues
It’s been a fairly steady start to Shrovetide 2025 as play makes it way into Dig Street, near the Coach and Horses pub.
Here’s some of the early scrambling for the ball we have been seeing in these past 50 minutes:
Some early scrambling for the ball in the streets of #Ashbourne as play continues in the first hour of #Shrovetide 2025. Video: Phoebe Harrison pic.twitter.com/N94SLss2Pu
— StoryHub Derby (@StoryHubDerby) March 4, 2025
2.35pm: Not many glimpses of the ball so far
The street play continues as our StoryHub reporting team continue to track the ball.
We are currently near the Co-op, not far from Shawcroft car park, so we have not moved too far at all by the looks of things.
2.20pm: Play heads into the street in the first 20 minutes
It looks like we are experiencing some street play at the moment, with the ball heading towards Clifton.
It looks like we are travelling towards the Market Place.
2.05pm: Here’s the moment the ball was turned-up at Shrovetide 2025
Check out the moment that action got under way in Ashbourne.
Here’s some footage from our StoryHub reporter Phoebe Sheldon:
Here's the moment the ball was turned-up in #Ashbourne this afternoon to mark the start of #Shrovetide 2025. Video: Phoebe Sheldon pic.twitter.com/7HNejo3BOW
— StoryHub Derby (@StoryHubDerby) March 4, 2025
2pm: Play is under way in Ashbourne!
And we’re off – the annual Shrovetide match in Ashbourne has begun.
We’ll be keeping you posted with all the action in our live blog throughout the day.
1.55pm: Shawcroft car park is now packed ready for the start
We are five minutes away from the start of this year’s Shrovetide event.
Are you excited? It looks everyone piling into Shawcroft car park is…

1.40pm: Crowds now starting to build in Ashbourne
People are heading in the direction of Shawcroft car park, and the crowd is now starting to build.
Here’s some of the latest footage from our StoryHub reporting team:
Spectators are now starting to make their way towards Shawcroft car park in #Ashbourne ready for today's annual #Shrovetide event. Video: @carlybaldwin88 pic.twitter.com/rfjJEN4D88
— StoryHub Derby (@StoryHubDerby) March 4, 2025
At Shawcroft car park in #Ashbourne, the crowds are starting to build ahead of today's #Shrovetide match. Video: Jacob Schofield pic.twitter.com/cXS8uQXhge
— StoryHub Derby (@StoryHubDerby) March 4, 2025
1.20pm: Forty minutes to go until play begins…
It’s definitely the calm before the storm in Shawcroft car park at the moment.
It’s quiet now but it won’t be long before it is packed, as everyone gets ready for the turn-up of the ball at 2pm.

12.55pm: What’s your prediction for this year’s match?
So, do you think we will have an Up’ard or a Down’ard victory this year?
In the 2024 edition of Shrovetide, it was the Up’ards who were victorious – winning 2-0 after two dramatic days of play.
Day one saw stop-start play throughout the afternoon and early evening but the Up’ards ultimately took the lead with a goal thanks to Will Nash in the final hour of play – to make it 1-0 going into the second day.
In a dramatic twist on day two, the ball disappeared for almost an hour in the early evening before turning up at the Sturston goal, where it was goaled by Steve Maznenko.
Read all about what happened in last year’s match here.

12.30pm: Meet the man responsible for painting one of this year’s Shrovetide balls
Our StoryHub reporter Damion Arnold has put together a fantastic feature after speaking to Tim Baker, of Ashbourne, who has designed and painted one of the balls for the 2025 event.
You can read all about it here in our StoryHub article.

12:05pm: Less than two hours to go until the turn-up of the ball
We’re drawing ever closer to proceedings commencing in Ashbourne this afternoon, with the turn-up of the ball at 2pm signifying the start of Shrovetide 2025.
Ashbourne is slowly starting to get busier – with thousands of people expected to descend on the town over the next two days. Here’s the current view from Ashbourne’s Compton Social Club, where some of our reporting team will be based:

11.50am: Former Derby journalism student covering event for Derbyshire Live
Our StoryHub reporting team is very pleased to see former University of Derby journalism student Oscar Fisher covering this year’s Shrovetide event for local media outlet Derbyshire Live.
You can see their coverage in the X post below – and be sure to check out Oscar’s live commentary via Facebook Live on the Derbyshire Live Facebook page later on today:
It's that time of year again when #Ashbourne Royal Shrovetide takes to the streets. Follow our exciting live coverage here:https://t.co/RPYuLxTMhw
— Derbyshire Live (@derbyshire_live) March 4, 2025
11.15am: The weather looks lovely in Ashbourne at the moment
It seems to be blue skies over the town at the moment as everyone starts to gear up for the annual Royal Shrovetide event.
Play will commence from the Shawcroft car park and specifically from this plinth, where the ball will be turned-up at 2pm. By then, this whole area will be filled with spectators.

10.55am: Welcome to our Ashbourne Royal Shrovetide live updates
Good morning everyone and welcome to our updates from Ashbourne, as we bring you all the coverage from the annual Royal Shrovetide football match.
Students from the University of Derby Journalism, Specialist Sports Journalism and Football Journalism programmes will be in the town over the next two days providing all the latest news and reaction from the event for the StoryHub website.
So stay tuned for our updates throughout the day!
